Practical articles, campaign notes and UAE marketing guides written by the team doing the work.
Blog How to measure advertising and marketing ROI in Dubai: the ROI formula with a worked example, why attribution is hard, and how…
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Blog Plan YouTube advertising in the UAE using current video formats, audience and content targeting, realistic budgeting and conversion measurement.
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Blog Billboard advertising in Dubai: compare static, digital and LED formats. Sheikh Zayed Road billboard rates start from AED 375,000.
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Blog How much does a Google Ads click cost in the UAE? From a few dirhams to AED 60+ in real estate and…
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Blog Learn what email verification checks, what it cannot prove, and how list hygiene, consent and authentication protect deliverability before a campaign.
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Blog Plan Sony TV advertising in the UAE. Compare ad lengths, programme time bands, campaign costs, creative requirements and booking steps.
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Blog Over 800,000+ UAE email database available to do email marketing. These databases are not for sale & purely for email / sms…
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Blog Digital marketing training in Dubai: what to learn across SEO, Google Ads, social media and analytics, how to choose the right course,…
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Blog Learn how to build an SEO-friendly website structure with proven strategies for internal linking, URL optimization etc
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Blog A clear guide to Facebook (Meta) targeting options: core audiences, custom audiences, lookalikes, and how to combine them to reach the right…
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Blog How the Facebook feed algorithm ranks posts in four steps, what lifts a post, what quietly cuts its reach, and what to…
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Blog Learn how to use airport targeting in Google Ads to reach travellers with geo-targeted campaigns. Target 350+ airports worldwide including Dubai International.
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