Google released a Google Maps product for website creation for small & local businesses. It aims to help small businesses to create websites affordably and easily. This is a wonderful tool because there are several businesses, which lack good websites.
It is a common action for people to log into websites while exploring Google listings. However, getting a website is tough for many worldwide small businesses: too time-consuming, too complex, and too expensive. Millions (over 60%) of small businesses lack websites.
Google My Business Website Builder is a free tool that permits owners of small businesses to create a striking/ simple website in a few minutes. It is easy, and you can even edit/create your new website from a phone or a computer.
Website builder cost -
This new tool is free to use, but you will have to spend money to buy a custom domain (like.net, .biz. or.com) from Google Domains.
Otherwise, you will be stuck with a repulsive URL like yourbusinessname.business.site, which will be less remarkable for users and lack the ranking potential, which is usual for a .com site.
Website builder features -
A few notable features of Google Builder are:
- Free to use
- Mobile friendly
- Offers a custom domain name (for an extra cost).
- Has automatic updating
- You can place ads on the site easily
- You are able to manage it on your smartphone.
But it is imperative to have a verified listing on Google My Business to use the new builder software. Types of businesses include travel and tourism, real estate, software, and computer training, pest control, summer camps, etc.
Benefits of the website builder software -
- You can create a website easily.
- You can highlight it on Google My Business Profile as your very own website.
- Easy to add custom images, cover photos, etc.
- You can easily manage it in your profile on Google My Business.
- It is mobile friendly
Some points to note -
- It is a single-page site with no scope to create more pages.
- No possibility to add meta descriptions and custom page titles.
- No integration of analytics
- Does not have social media sharing functions
- Does not the function to add mark-up for structured data.
- Lacks the ability to add alt text to images.
- Lacks the possibility to add extra buttons for other call-to-actions.
Thus, there are many disadvantages to this software from an SEO perspective. Hence, there is a need to expand and update this tool for providing more functionality for small businesses.
These are some aspects of the new Google website builder. If you are planning to work on this Software, note to have a verified Google My Business Page. Contact us today to get a Verified Google Business page. Also, we will also help us to rank your website organically with our SEO Services. Call us today at 971503047470
