Dubai Airport receives over 90 million guests every year from all around the world. One of the biggest advantages of advertising at Dubai Airport is that the probability of your business’s profit is high. Your brand receives exposure and recognition from travelers which provides your business an opportunity to offer your products to a different target market. Do you have your Dubai airport advertising strategy sorted? if not read on..
Top 5 reasons why you should advertise in Dubai International Airport
1. Increase of travelers coming to Dubai
Dubai has the second most busiest airport in the world. The Dubai International Airport connects 280 cities and welcomes tourists, expats and travelers on transit. There is not one preference that will attract people while selecting a business. Any niche business can advertise there and will be able to gain leads which will turn to potential purchase.
2. High exposure to a tourist or travellers
If you want to reach new audiences from other countries like tourists or travellers, there is no better place then advertising in Dubai Airports. If you see the Dubai airport advertising map, there are many LED screens and outdoor advertising options available inside Dubai Airports. Regardless of placements the airport is usually crowded and receives a huge amount of footfall.
3. Long layovers & transit routes
Dubai Airport is the Hub of transit travellers. They usually spend 2 - 10 hours at the airport after landing due to connecting flights, airport formalities and visa procedures of the country. Keeping that in mind, a catchy advertisement will be remembered and travelers will be curious to try the product or service.
Want to know how to maximize exposure in Dubai airport?4. Connect with HNI’s and affluent audiences
Business travellers also travel for leisure and business purposes with high spend capacities. This allows them to invest in foreign countries without hesitation. Hence, businesses must take into account and invest in advertising at Dubai International Airport.
5. Chance to tap into a different culture
Travelers are unfamiliar with what is popular in a certain city and have a lack of information regarding what is trending and what is not. Many businesses can use this to their advantage and advertise their products and services to them by capturing their interest at the start.
Bonus tip:
You can also reach travellers when they are in Airports of the world. Talk to us to know how.
Advertising formats and placements at Dubai Airport
Dubai Airport gives you plenty of ways to be seen:
- Digital and LED screens across terminals and concourses, ideal for motion and rotating campaigns.
- Static panels, lightboxes and pillar wraps along the busiest walkways.
- Baggage-belt and trolley branding, seen while travellers wait at arrivals.
- Jet-bridge, gate and escalator wraps for high-impact, unmissable placements.
- Premium arrivals and duty-free spots to catch travellers in a spending mindset.
Rates depend on the format, the location and how long you run it, and are usually booked by the week or as a campaign. Tell us your audience and budget and we will map the right placements and quote them.
Airport is one of several out-of-home channels in the UAE. See also Dubai Metro advertising, taxi advertising in Dubai, and our full range of outdoor advertising options.
If you need more help setting up your advertising campaign at Dubai International Airport in the UAE, We have various airport advertising options. We also do Sharjah Airport Advertising. Contact us for the airport advertising quotes.
Contact us @+971 50 304 7470 to get the airport advertising rates. Also, check our all inclusive marketing packages.