What are the newspaper ad costs in UAE & types of newspaper advertising?
When you book an advertisement in Newspapers of Dubai, there are various things to keep in mind. For example, what is the purpose of newspaper announcements? Newspaper ad cost in UAE is different for each newspaper. English & Arabic are generally required. There needs to be a template for the newspaper ads. Please check the artwork details.
- Gulf Today - 10 x 2 col, wash - (English)
- Gulf Today 5 x 2 col wash
- Al Khaleej Classifieds, 10 x 2 col, b. W - (Arabic)
- Artwork + Proofing -
The below advertising costs start from AED 400 - AED 1500 range. Contact us to know the exact cost for newspaper ads.
- Khaleej Times - Main Sec, FrontPage, 1.5M x 3 cols, Color
- Khaleej Times - Main Sec, Page 3, Quarter Page, Color
- Gulf News - Main Sec, Front Page, 1.5M x 3 col, Color
- Gulf News - Open Booking (Req. for Page 3), Qtr Page, Color
Note:
*Single Insertion Rates are quoted
*All the positions are subject to availability at the time of receipt of confirmation
Choose from the below advertising categories to get the lowest rates for Dubai Newspaper
Newspaper advertising in UAE FAQ - what are the newspaper ads options in Dubai
Classified ads
Classified advertisements are small insertions, usually near the back of a newspaper or magazine. These are typically charged per word, and are a great place for businesses to advertise. Some of the headings or categories for these ads include:
- Public appointments
- Situations vacant
- Situations wanted
- Matrimonial
- Educational
- Rental
- Business
- Property
- Court and company notices
- Tender notices
- Public notices
- Auction notices
Read more about classified ads in Dubai and the benefits of newspaper advertising
We do newspaper advertising in Dubai and Abu Dhabi and all over UAE, from choosing the paper to design and booking. See our full newspaper ads services in English and Arabic, or contact us for your newspaper advertising today. Call us away at +971 50 304 7470
FAQs
Newspaper ad costs in UAE vary by publication, size, and placement. Classified ads in Arabic newspapers like Al Khaleej start from around AED 500, while a full-page ad in Gulf News or Khaleej Times can cost AED 15,000-50,000+. English newspapers typically charge more than Arabic ones due to wider readership among expatriates and business professionals.
The most popular newspapers for advertising in the UAE include Gulf News and Khaleej Times (English), and Al Khaleej, Al Ittihad, and Al Bayan (Arabic). Gulf News has the highest English readership with about 78,000 daily circulation, while Al Khaleej leads the Arabic market. The best choice depends on your target audience language preference and demographic.
Yes, newspaper advertising remains effective in the UAE, especially for reaching government officials, senior business executives, and older demographics who prefer print media. While digital advertising dominates overall spend, print ads carry a perception of credibility and authority that digital often lacks, making them ideal for corporate announcements, legal notices, and brand prestige campaigns.
UAE newspapers offer several ad formats: classified text ads (most affordable), display ads (quarter, half, or full page), inserts and supplements, sponsored content, and front-page strips or ear panels (premium placement). Each format serves different goals, classifieds work well for recruitment and real estate, while display ads suit brand awareness campaigns.
You can book newspaper ads in the UAE directly through each newspaper advertising department or through a media buying agency like Leads Dubai. Agencies often negotiate better rates due to volume commitments and can handle artwork creation, placement selection, and multi-newspaper campaigns. Booking lead time is typically 3-5 business days for standard placements.
