Truck advertising, FAQs

Indicative rates can start from AED 35,000 a week for a static truck and AED 12,000 a day for an LED truck. The final quote depends on the vehicle, operating hours, route, dates, production and approvals. Ask for an itemised quote before comparing suppliers.

An LED truck carries a digital screen, sometimes called a digital billboard truck or mobile digital billboard, and is used for video media and maximum attention at venues or events. A static truck uses printed vinyl or signage branding and can be single, double or triple-sided for full-scale visibility. LED trucks cost more than static mobile truck advertising.

One available screen format measures 384 cm wide by 179 cm high. Sizes vary by vehicle, so artwork or video should be prepared only after the operator confirms the final screen specification.

You can request areas and operating times, but the final route and any stopping point depend on vehicle availability and local permissions. Event or activation access must be confirmed before creative production begins.

Yes, with local permission. LED screen trucks can be stationed at designated locations such as schools, trade centres and exhibition areas, and setup of the LED screens is usually done quickly.

Yes, both static and LED advertising trucks can move across the UAE, but this requires prior permissions. We handle sourcing the right trucks and coordinating routes as part of the campaign.

The size of your ad, the number of trucks in your campaign, the length of the campaign, the location, the time of year and any customisation required all affect pricing. Because of this, getting a specific quote is the best way to know your cost.

Booking periods vary by format and operator. LED trucks may be available for shorter campaigns, while static branding often makes more sense over a longer period because printing and installation are part of the setup. Confirm the minimum booking and inclusions in writing.

It can be cost-effective for a simple awareness or event message, but it is not automatically cheaper or better than every other format. Compare the campaign objective, route, operating time, production cost and measurement plan with fixed outdoor and digital alternatives.

Route and timing choices can support a broad location or commuter audience. This is still an outdoor medium, so it cannot provide the individual audience precision of digital advertising. The approved operating plan should match the places and times relevant to the campaign.

Share the campaign dates, target areas, message, preferred format and available creative. We can then check vehicle availability, creative specifications, route feasibility, approval requirements and the main quotation items.

Plan a clear call to action, a QR code or a phone number on the creative so responses can be tracked back to the campaign. This is the most practical way to measure the impact of an outdoor truck ad.

Yes. We also run bus shelter advertising, billboard advertising and outdoor LED screen advertising, and you can read more on the wider outdoor advertising options available in Dubai.