Social media marketing course: the full syllabus
Who is this course for?
4.6 Google rating
Certificate on completion
Training since 2013
Mukesh Pandey
Your trainer, runs live client accounts
Who is this course for?
Your customers are already scrolling Instagram, TikTok and Facebook every day. This course is how you turn that attention into followers, leads and sales, on a budget you control.
You have probably boosted a post or two and seen little come back. In this course you learn how to actually target the right audience, set up the Meta Pixel, and read the numbers instead of guessing.
No prior ads experience needed. We start inside Meta Ads Manager and build up: audiences, creative, budgets, and the reports that tell you what worked. Everything practised in a live account.
Add TikTok, LinkedIn and Snapchat to your Meta skill set. You leave with a content calendar, a paid campaign you built, and a portfolio piece you can show a manager or client.
In short: this is a one-week social media marketing course in Dubai, taught in person or live online, working on real ad accounts. It covers organic strategy and paid campaigns across Meta, TikTok, Snapchat and LinkedIn, audience targeting, creative, and measurement. Suitable for beginners, marketers adding paid social, and business owners running it themselves.
This is the full syllabus for our social media marketing course in Dubai, covering paid and organic across Facebook, Instagram, TikTok and LinkedIn. You build and run real campaigns during the sessions rather than watching slides. If you would rather book a seat than read the modules, see social media marketing course in Dubai.
You’ll learn how to: Run ads on Facebook, Instagram, Snapchat, LinkedIn & Tiktok Ads Setup a new Facebook ad account and business manager. Create different campaign types and objectives. Create & implement Facebook Pixel and advanced tracking strategies. Select the right targeting & audiences, ad copies, remarketing and conversions. Analyze data and see what works and accordingly optimize your campaign.
He is running a successful digital marketing agency. He has managed 100’s of Google Ads Campaigns, social media ads, SEO and email marketing campaigns for big and small companies to improve their marketing results.
Doing digital marketing since 8 years and helped over 500 companies. Handled over 10 million AED in ad spend budgets.
Mukesh PandeySend the registration form and we reply with the next dates, pricing and the full course outline.
By the end you can build a paid and organic social plan, run the ads yourself, and show what each platform returned.
Every module, session count, what you build during the course, batch timings and current pricing. Sent to your inbox in minutes.
Indicative ranges from public UAE job listings. Actual pay depends on employer, experience and portfolio.
Owns the content calendar, community and the brand presence across platforms.
Runs Meta, TikTok and LinkedIn ad accounts and answers for the cost per lead.
Builds the creative and audience strategy behind everything that gets posted.
Every batch is a mix: someone chasing a promotion, someone running their own shop, and someone starting from zero. All of them finish able to run a campaign.
Marketing, sales or account staff who want a specialist skill on their CV and a route to a better role.
Owners and managers who want to understand where the ad budget goes and supervise it properly.
No marketing background needed. The course starts from the basics and builds up.
Moving into digital marketing from another field, with a portfolio piece to show at interviews.
Teams that need the same playbook, delivered as corporate training at your office or ours.
Add a paid service to your offering and charge for it with confidence.
Your trainer manages live client accounts at Leads Dubai every week. You get this month’s reality, not last year’s slides.
You build campaigns, audits and reports inside the actual tools during the session, and get them reviewed.
Sessions are kept small on purpose, so every question gets answered and nobody hides at the back.
Every example is a UAE campaign: local search behaviour, Arabic and English audiences, real Dubai budgets.
Leads Dubai certificate, and we are an approved centre for Leads International’s ATHE endorsed programme.
You can message your trainer with follow-up questions once you are back at your own desk.
New batches open regularly in all three formats. Tell us which one suits you and we will confirm the next start date, the timings and the price.
Dates are announced batch by batch. Send an enquiry with the format you want and we will reply with the next confirmed start date, the full schedule and current pricing.
“" I learn various things but like the Topic : How to use Ad Extensions and Display Ads for remarketing.”
S Course student Verified student“" I find Information about how to get analytic data about online presence and your competitors as well.”
S Course student Verified student“" Detailed explanation about Google Ads.”
S Course student Verified studentAnything not covered here? Message us and a trainer will answer, not a chatbot.
Ask about timings, pricing, or whether this course fits your goal.
Ten hours of teaching, run over two days. There is a weekend batch in Dubai or online, and a live online weekday batch after working hours. Private and corporate sessions are arranged around your team. Ask us for the next dates, which change monthly.
Both, and the paid side is where most of the practical work sits. You cover organic strategy and content planning, then campaign setup, audience targeting, creative and measurement across Meta, TikTok, Snapchat and LinkedIn, on live ad accounts rather than slides.
No. If you have one we will work on it, which makes the week considerably more useful. If not, you work on a practice account, and everything transfers.
It gives you the skills and a certificate, and an account you can discuss in an interview. What actually gets people hired is being able to describe a campaign they ran, what it cost and what changed, so build that while you are on the course.
Google Ads Run search, display and remarketing campaigns.
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SEO Rank on page one and earn free organic traffic.
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Web Analytics Track what works with GA4 and Tag Manager.
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Content Marketing Plan and write content that brings leads.
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Email Marketing Build lists, campaigns and automated flows.
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